Cafe 217 Logo

I designed this logo for a coffee shop called Cafe 217, enjoying a lot of creative freedom throughout the project. The client's only requests were for the logo to be "minimalist, simple, but also stand out." Given that this coffee shop caters to a diverse range of customers, it was important for me to create a design that is both timeless and visually appealing to everyone. Sticking with the minimalist theme, I kept the fonts and shapes simple. However, I included the coffee ring around the outside to give the design a distinctive feature.